Starting a new website is daunting, and it can be tempting to outsource the necessary design work to a professional designer. A core part of any website is the visual branding. A great marketing scheme and message needs great design work to hold it all together.
Your new website is looking great and you’re getting ready for its big launch; the content is in place and your social media accounts set up. But have you paid real attention to the small things that could make the difference between selling your products and not?
Dreaming of creating a professional website but not sure where to start? Follow our tips for a site you can be proud of.
Looking for beautiful photographs to spice up your site? Here are 20 of the best places to get amazing stock images - completely free!
Website visits from mobile devices have long since overtaken desktop users; and with Google favouring mobile-friendly content it's now more important than ever to keep up to date with responsive web design. With our drag and drop content building tool, Pagebuilder, you can create great looking, responsive content with ease. Take a look at these inspiring examples and exclusive insight into new updates now available.
Setting up your website for your new business? Or maybe you are looking to freshen up your current site and branding! Either way you'll want the best template to suit your needs. There can be many choices and decisions to make when it comes to choosing your template, so how do you know which is the right one for you? Read our expert tips on how to find the perfect layout for your brand's style and make picking the right template a little easier.
You only get one chance to make a first impression and this is even more important when you're selling online. Did you know 94% of factors influencing first impressions of a website are design related - what is your site saying about you? Your homepage should stand out, make an impact and get results. An effective homepage can make or break your business' success, so read all about the key considerations and make sure you are making the best impression today!
Designing your website involves careful thought and planning, but you may not always know where to begin, how to create the right theme for your brand or how to visualise the perfect look for your business. Take a look behind the scenes as we explore the anatomy of design elements and how you can build the best website - plus a FREE content builder download!
Editing your images has never been easier with the NEW upgrade available! Enhance your images and excite visitors using the new tools, including image effects and cropping to a consistent size across your website. Want to instantly rotate your images and bulk upload image files in seconds? Try it now!
With more people than ever using mobile devices to browser the internet, businesses can no longer afford to ignore the importance of being mobile-friendly. We are always optimising our system in order to improve image quality and reduce how long it takes for pages to load on mobile devices. With our new 'Responsive Images' update, we're taking a big step forward. Read on to learn more.
Our recent blog featuring creative ideas as to how you can use our new Pagebuilder feature received a fantastic response. It has been great to see so many putting the tips into action, so we thought we'd share a few more!
Here are some brand new tips to ensure you are designing engaging mobile-friendly pages and enhancing your customer's experience.
Chances are that you've probably heard the term “User Experience” thrown around in the context of web design. But what is User Experience and why does it matter?
User Experience, or UX, is concerned with the emotions, habits, attitudes and behaviours of people using a particular product and has basis in Psychology, Graphic Design, Computer Science and Marketing. The ultimate goal of UX is to deliver a stunning experience to your users by offering a product or service that is easy, efficient and overall delightful to use. After all, as web users ourselves, isn't that what we all want?
You may have seen our recent blogs and showcases on pages built using Pagebuilder. Since its release lots of customers have been building
The way people browse the web is in a state of constant change. More and more people are browsing webpages on mobile devices, with more than half of the world's search quesries now coming from mobile devices.
This change has seen a growing importance being placed on providing mobile-friendly experiences, something which search engines are now increasing their emphasis on. Google is now actively penalising sites that are not mobile responsive. Understandably this has generated a lot of questions so we’ll answer some of these for you.
Working with a Web Designer is a fantastic way to create an innovative and unique website, without the hassle of building it yourself. Designers can not only make your ideas come to life, but can also provide great guidance and advice along the way!
We caught up with graphic designer Tia Lush of Who Ate My Crayons, a web design company based in Surrey. Tia has worked with a number of successful businesses using the Create platform and designed bespoke templates and styling to suit their needs.
The tips below can help you maximise the effectiveness of your web pages to keep visitors on-site and increase conversions. In this blog I'll cover some of the key pages of your website and provide tips on how to make them work better for you.
When assessing the success of your online shop, it's important not to just look at sales through your checkout. There is always more you can do to improve the website experience and provide the right information. Using tools like Google Analytics (starter's guide here), you can see which pages are successful landing pages and which lead to people leaving your website.
Some are free, some aren't so free, but they're equally great, so please do have a look at the sites below! With these reviews you should find a font that really does reflect the personality of your site.
I've written before about getting started with content marketing and how to put together quality content on a tight budget, but there are some areas of content marketing that apply particularly well to the online seller.
Like any other marketing plan, from advertising to event attendance, there are numerous things to keep in mind when putting it together. Heed the ten simple tips I've provided below to ensure that you're not wasting time and money on ineffective content for your ecommerce store.
Sure, some are paid-for servces, and some of those can be very costly, but there is also a ton of completely free services that could put you in the picture. Below we take a look at several free online data analysis tools to help you with content strategy, audience analysis and keywords.
You might not be able to foresee the quality of the turkey, the reliability of the post or the vagueries of the weather this Christmas, but you can prepare your online business for Christmas early, leaving you time to get on with the card list and deciding which Quality Street to eat all of before anyone notices.
Below are our ten top tips for making the most out of Christmas, a time when online spending is up and the perfect opportunity to grab a load of new customers for the new year.
It's incredibly exciting when that lightbulb of inspiration flicks on and you find yourself with an amazing idea for a business, but the moment you make that idea a reality and build a website and online shop to bring your business to the world is
Ampersand is a one-day conference dedicated entirely to web typography. Now in its third year, the event, held annually at the Brighton Dome Corn Exchange, addresses the current technologies and emerging methods of working with type on the web with a host of well-regarded web designers and typophiles.
We'll be looking at some of the most popular font choices for websites, discussing legibility and suitability, and talking a bit about exciting new developments in Web Fonts.
Quality photography can make all the difference to your website and online shop, from your home page, where your site visitors first form their impression of your website, to your product and category images, where your customers will make the crucial decision whether to purchase your goods or not.
Below we look at some examples of photography on websites and offer some general tips on how to take great pictures and the sort of tools that will help.
Great, memorable and recognisable logos aren't just for big brands with millions of pounds to spare. With a bit of brainstorming and sketching it's possible to create a unique design that tells your audience the story of your business in a split second.
Here we'll be looking at why having a good logo is important for your business and brand and what a successful logo should consist of.
To fully understand the success of your website, and to discover which elements of it are working best when improving it, it's critical to study the statistics of your website when making business decisions. This practice is known as 'analytics'.
In order to get these statistics you'll first need to add an analytics tool to your website. There are many free analytics tools available online that are easily attached to your website. We've written guides on how to add Google Analytics and StatCounter to your Create website in our HelpCentre.
If everyone else is being increasingly wary about spam, how you do make sure that the emails you're sending to your customers aren't suffering the same fate? We have put together aHow to Avoid Website Contact Form Spam
Spammers have developed robots known as ‘spambots’, which are computer programs that can automatically
I love the internet. I really do. However there are some people out there who spoil it for the rest of us, namely spammers, scammers and fraudsters. I’d like to talk about fighting back against these internet irritators, who seem to be hitting our inboxes and contact forms more than ever.
We've put together a list of some things you could do to your website to make it look fresh and attract more visitors. In terms of depth, these tips range from an overhaul of your site's SEO to shifting some text about. What you do is up to you, but it's worth remembering that an unloved website starts to show its age very quickly!Improve text placement
Layout helps to determine how beautiful the site looks, how easy the content is to read and the quality of the experience that users have when visiting your site.
Customer service has always been an integral part of owning and running a business as they are arguably one of the most important elements to any entreprenuerial success story. Providing them with the best service and satisfaction you can is key and we ha
They're easy to forget to do in the excitement of getting your site on the web, but they'll make a huge difference to your site and how your visitors use it.
Usability has a major impact on the ability of websites to build dedicated customer bases who keep coming back to an enjoyable and rewarding experience. It incorporates every aspect of a website and begins the first time a customer lands on the homep
Choosing the right colours is key to a great website. A great colour scheme will get people interested in your business and returning to your website. Get it right and you'll create an enjoyable experience for your visitors, but get it wrong and they'll hit the 'Back' button.