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You know the feeling when you make a sale? The kind of feeling that makes you want to jump up and down and high-five everyone in the room? The small successes you achieve daily should…

So many small businesses owners that I speak to are making choices that have a positive impact on our environment. Up and down the country independent retailers are adopting sustainable…

It’s no secret that running an online shop takes a commitment of time and energy. Especially when the orders start flooding in that need to be fulfilled. There’ll be trips to…

Writing your product information isn't just about listing specifications, it's your opportunity to persuade customers to buy your goods, and you should utilise it fully.

Handmade crafts are an antidote to the disposable culture of mass produced goods. Through making products by hand, crafters are bringing something unique into the world each time they sit…

Many shoppers who browse your site aren’t ready to buy right away, and seeing orders disappear can be frustrating. Why not communicate with potential buyers, just like you would in a…

  Want to be trading 24 hours a day, 365 days a year? No problem. You have designed your website, added your products to your online shop and are raring to go! If you’re…

  Small personal touches can make all the difference to your customers and to the relationship they build with your business. Whether it is a note, a free gift or a great wrapping,…