Handmade crafts are an antidote to the disposable culture of mass produced goods. Through making products by hand, crafters are bringing something unique into the world each time they sit down at their kitchen table, workbench or armchair and knit, sew, pour, cut, warm, cool, hammer, paint or mould their creation into life.
Customers love the idea that they’re buying so
Christmas is always the most profitable time of year for Create customers and those with an online business.
If you want to make 2017 the best year yet then you need to start thinking about your Christmas activity now.
Many shoppers who browse your site aren’t ready to buy right away, and seeing orders disappear can be frustrating. Why not communicate with potential buyers, just like you would in a physical shop, and encourage them to make the purchase? Use personalised, targeted emails and start recovering sales today!
Abandoned basket emails are an easy and successful way to tempt shoppers back to complete their order. A well timed, helpful email can reduce your abandonment rate and increase sales, so take advantage of our top tips for writing a winning recovery email.
Are you charging the correct VAT rate on your products? Do you shock shoppers with hidden costs? You could be squandering potential sales, so don't be vague about VAT, offer clarity around inclusive / exclusive prices with the new VAT upgrade. Clear up the confusion, charge the correct rate for your products and improve your shoppers’ experience today!
Are you aware of your online shop’s abandon rate? Finding this out and implementing a recovery strategy to boost sales can feel daunting if you’re not sure where to start. Watch our short video and learn the basics of using the Abandoned Basket Recovery Tool.
Putting items into a shopping basket doesn’t always lead to a sale when it comes to ecommerce. Want to recover those lost sales opportunities and re-engage customers? With the ability to identify previously unknown opportunities, you could start boosting your site's revenue right away.
The much anticipated Abandoned Basket tool has launched and can help you today- start using it now, there’s data waiting for you already!
You would think everyone is gifted-out over the last month and couldn’t possibly think of buying another. Single. Thing. However, we know that’s not the case – the January sale is not just a chance for consumers to grab a last minute bargain, it’s become a yearly event. Take this chance to capitalise on increased online spending and make way for the New Year. To help you run a successful and useful sale here's our tips to make sure you’re doing just that.
As we finish putting the Halloween decorations away for another year, Christmas fever is now officially upon us. Festive tunes have made their way onto the office playlist, we’ve seen that first Coca Cola advert of the season, and mince pies are already in the bargain bin at the local supermarkets.
In our laser-focused sprint towards December 25th, you could be forgiven for forgetting that two of the busiest days of the shopping calendar are rapidly approaching. Black Friday and Cyber Monday are taking place on the 27th and 30th of November - is your business ready?
While taking care over packaging is extremely useful for businesses that make handmade products, it really can lend itself to all areas of ecommerce. Ensuring your customers have the best experience from start to finish by adding a special touch to the packaging of your orders can really make or break your business memorability. But how and where do you begin?
There’s a lot to know when you run an ecommerce store; a variety of legislations to adhere to and, if you want to accept card payments through your store then you must also be PCI DSS compliant. Confused by it all? Read on to find out what being PCI DSS compliant means and how
Want to be trading 24 hours a day, 365 days a year? No problem. You have designed your website, added your products to your online shop and are raring to go! If you’re opening an ecommerce store you’ll want to ensure you can receive online payments. Read on to find out how you can accept card payments through your website.
With summer coming to an end its a good opportunity to clear out your old stock and get ready for the busy festive period. A great way to do this is to set up a sale within your shop!
We all want to sell more online, and there are many tried and tested methods to help you do so. One of these is showing how well-received your business and products have been before in order to increase trust in your business and improve sales conversion rates. A powerful way to promote your company is to use the unbiased testimonials of happy customers.
Below, social media consultant and coach Rebekah Harriman explains the various ways to get the message across that your customers love you and your products with social proof!
For any ecommerce website, sales is the single most important element you need to keep building and developing your website.
These are necessary to keep your company growing and becoming the business you want.
So, what can you do to keep tho
Before and during the busiest shopping period of the year, shrewd online business owners do all sorts of things to get themselves noticed and to make sure they get a good slice of the Christmas sales cake.
We spoke to online shop owners and asked them to provide their top Christmas sales tips, which we've collected together in the festive infographic below!
If you've got big plans for Christmas, let us know your top tips by leaving a comment below or tweeting us @create!
When you’re selling online, your product description is the equivalent to the instore, face-to-face sales pitch to the customer. It’s really important to get your copy looking great and reading well so that it does the selling for you. Pitching your products well will turn your browsers into buyers.
The sun is shining in the sky, the birds are singing in the trees,* and your customers are searching for summer bargains all over the place. Why not beat the high street at its own game? Hold your own summer sale!
A promotional sale is a great way to drive traffic to your we