If you've not yet planned out your marketing and promotional activities for the year ahead, it's not too late. To help you get a plan together we've made a Free Yearly Marketing Calendar for 2015.
This features dates of events you might want to tie your business marketing into, such as sporting events and national 'weeks' like National Baking Week and National Gardening week. Plus tick boxes for tracking you've shared on the main social networking platforms.
Changes to EU VAT rules from 1st January 2015 mean businesses selling digital products or services to EU consumers will now have to charge tax based on place of 'consumption' rather than 'supply'.
Businesses will need to apply the relevant tax to their products based upon the country the customer is purchasing from, then this tax will need to be paid to that country.
Here are our top resources to help you understand the changes and any action you may need to take.
Whatever the season, showing your site is regularly updated builds trust in your business. Expressing a romantic side, particularly if you sell gifts, may encourage visitors and sales. So, for business or pleasure, take a moment to add a little sweetness and light to your site, say "Je t'aime" and brighten